Get Noticed: Sing an Aria About Your Firm
My name is Scott and I am an opera addict. At this point, you’re supposed to welcome me to the meeting, but most of you are probably thinking, “has he completely lost his mind? What does opera have to do…
3 Ways to Find Clients During Tax Season
Although it might seem a little late in the season to blog about finding clients, there are still 3 full weeks left until April 15, but even if you can't seem to find the time to try some of these…
Smoke and Mirrors
(Note: this posting originally appeared on AccountingWeb) For my first blog posting with AccountingWEB, I thought I'd start out with something accountants and other professionals ask me all the time: Isn't PR all about smoke and mirrors? Not so much.…
“Together in the Cloud” is a Must-Read
I recently had the pleasure of speaking with Robert Chandler who heads up Cloud9 Real Time, a company that provides hosting for QuickBooks, Microsoft, Sage and other software. We were talking about adoption of the cloud and how CPAs and accountants…
What Accountants, Lawyers, Doctors and Others Can Learn From Poor Customer Service
I just came across this Inc. magazine article, "8 Customer Service Mistakes to Avoid," by Jon Gelberg, and while I focus primarily on professional services, I think these mistakes apply to just about any industry or profession. The author writes about…
I’m a Maverick Leader: What Does That Mean?
I recently returned from the AICPA's TECH+/Practitioner Symposium with quite a bit of info I will certainly write about in the next several months. First, however, I want to focus on the first day's keynote session presented by Sally Hogshead,…
What’s Top of Mind for Accountants? It’s all About R&R
Here's the thing about R&R: It doesn't stand for Rest & Relaxation. How about "Retention and Recruitment?" I'm blogging "live" from the AICPA's Practitioner Symposium/TECH+/Association for Accounting Marketing Conference in Las Vegas where all of the talk is about the…
5 Great LinkedIn Tools
I've seen quite a bit lately about more effective uses of LinkedIn. Just recently, I sourced a new author for Intuit's Accountant News Central blog, Mark Ginsberg, who contributed two articles, "How to use LinkedIn to Grow Your Practice," and…
How the Texas State Fair is Like Accounting Practice Management
There is a tradition in Dallas that goes back 125 years ... the GREAT State Fair of Texas. Yes, it's larger than any other state fair in the country - and I've been going every year since I was very young.…
Debt Ceiling to a Lower Credit Rating … Is it Time for Accounting Doom & Gloom?
(This posting originally appeared on CPATechViews.com) Boy is it getting hot in here! Yes, I live in Dallas where we are on our 36th or 37th straight day of 100+ temperatures, but it’s also hot as Hades based on some…