Cytron and Company

Instagram for Business? Now, That’s a Novel Idea!

When we hear anything about the social media app Instagram, we often think of it as a leisurely outlet to post photos of our vacations, special events, and our families. If you aren’t familiar with Instagram, it’s an easy-to-use social-media app for the iPhone or Android for manipulating and sharing photos and videos. Not too long ago, Facebook was… Continue Reading

5 Marketing and PR Tactics for Small Accounting Firms

While larger firms may seem have an advantage over their smaller counterparts because they typically allocate more money toward marketing and public relations, there’s no reason why smaller firms can’t do what they can to market their practices. Marketing doesn’t have to cost a lot of money, but it does take a bit of time… Continue Reading

5 Ways to Measure Your Social Media Efforts

Professionals who participate in social media, and certainly most accountants I know, want to measure what they’re doing, in order to know if they should increase or decrease the time they spend on non-billable activities. Seldom do I find anyone who tweets or networks with colleagues on LinkedIn just because it takes up valuable time… Continue Reading

Cytron and Company offers full service public relations, marketing and communications services for accounting, legal, medical, debt collection and other professional service industries, as well as a variety of consumer-based industries.
Scott Cytron  |  972.743.4671  |            
Bryan Cytron  |  972.743.4300  |